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Let me share with you a story. The day was June 22nd 2020. The world was in the grips of the worst pandemic in more than a century. Climate change heatwaves were scorching the planet. And somewhere deep underground in Cupertino a courageous group of developers were doing the unthinkable. Up in rainy Seattle Microsoft CEO and overly friendly Indian man Satya Nadella was sitting nervously trying to get the Apple WWDC stream working in a beta version of Microsoft Chrome/Edge. After 15 minutes he gave up and opened his personal MacBook Pro and fired up Safari. His face lit up with the warm glow of the stunning 500nits Retina display. "What will Apple announce today" he thought to himself. The stream began, Satya's palms became visibly moist with the anxious sweat seeping from his impeccably manicured hands, the hands of a true CEO. Then it happened. Apple did the unthinkable and announced a desktop and laptop operating system version numbered higher than 10. Satya began to visibly shake. "BUT YOU CAN'T DO THAT!" he shouted at the precision milled piece of aluminium sitting on his desk.

He slammed the laptop shut and stormed off to the Windows Developer Team bunker located under the Space Needle. "They did it! They fricking did what you said nobody could do and make version 11!" None of the developers believed him of course. They all knew such a thing was impossible. An intern, looking nervous, twitched in the back. Satya saw "what is it?" he asked of the young MIT student. "W...well we could do Windows 11" he stammered. The other developers gasped in shock unsure what would happen next. "W..w...we could change the taskbar so it looks like a Mac Dock but isn't as functional and make the window corners slightly rounded and call it a new version of Windows" the intern continued. Impressed Satya asked the young man to join him for lunch to discuss more ideas.

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