Asked for comment, a Google spokesperson told IGN that it was a "small experiment."
"We're running a small experiment globally that urges viewers with ad blockers enabled to allow ads on YouTube or try YouTube Premium," they said via email. "Ad blocker detection is not new, and other publishers regularly ask viewers to disable ad blockers."
reddit discus
https://old.reddit.com/r/youtube/comments/13cfdbi/apparently_ad_blockers_are_not_allowed_on_youtube/?sort=controversial <- This is where it was originally first posted (1k Updoots and 1k cumments)
poster note: I tried adding all the 'its over' to capture the diversity that this decision will affect and was met with this
i do not feel bad at all
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I hate Joogle so fricking much it's unreal. The modern web is unusable without an adblocker. 'Acceptable ads' are a myth. Anyways this won't work because gorhill - the creator of Ublock origin will just figure a way around this anyway. They'll never force me to watch an ad!
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that’s what I thought too about uBlock. they’ll just figure out a way to avoid the adblock blocker that youtube creates. I rescind any anti-codecel rhetoric I’ve stated in the past
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The only way to keep them ad-block proof is to embed them into the videos themselves on the server side, with absolutely zero client awareness about where the ads are located. If the ads are demarcated in any way, shape, or form you have a handle to hijack and block. But if they do that then there's no way for them to keep you from skipping.
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Interesting
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Pretty sure Hulu does that. There's extensions that put the ads on 5x speed though. People will find a way.
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I think most people watch Hulu on their TVs, it's probably far less of a concern for them. YouTube is fricked if they actually need to start supporting themselves. Actually this post has really highlighted to me how absolutely pathetic Google's ad software is in comparison to Facebook's. Never once have I felt compelled to click any ad served up by them, whereas I've actually bought random shit from Instagram
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I don't buy the narrative that there will always be an easy way to pirate. If you look at history, there's been a significant tug of war between the pirates and industry, some decades the industry boys win and they lock everyone into a platform like cable, some decades the pirates win and you can enjoy Russian bittorrents.
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"Give me your stuff for free!"
"No."
"omg Why are you so bad at business?1?!?!!!2"
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I remember the debate around banner ads and occasional popups. It all seems so frickin quaint compared to the modern web hellscape
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It looks the same irl in big cities, huge billboards on the highways, every centimeter of free space plastered with posters, busses and trains also carry ads, the internet is just catching up to real life.
I swear the advertising industry has got to be the biggest collective delusion/scam in existence, there is no way that the amount of money that is pumped into ads is actually pulled back in because of these ads most of the time.
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@BigBussyHunter you're in marketing IIRC, is this true? I'm inclined to agree
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hahaha what are you talking about
I'll start by saying I know the agency side and do creative, so I'm not neck deep in the nitty-gritty of strategy and marketing. But, I don't think digital marketing works as well as some people think it works and it's a lot of smoke and mirrors. Some people play to certain metrics that, at the end of the day, aren't really meaningful for a good ROI. They are middle managers trying to hit a specific goal that will help them move up in their career but do jack shit for the brand or company. I think companies are starting to catch on because money isn't flowing as freely, especially for bullshit fun stuff (food, drinks, working lunches/dinners, etc.) as it was before
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With how much data they can collect from a user, it’s pretty easy for them to deliver ads that are most likely to resonate with that person.
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I'm pretty confident that I've never been influenced by adverts. It's strange to think I'm subjected to this shit because of the 20% of the population that are dull eyed BIPOC cattle who can't help but consoom whatever's advertised to them.
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Many many people are severely influenced by adverts. Some people aren't, but many more people are.
Advertising is very effective on a majority of the population.
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You mightve been influenced subconsciously more than once. Saw a random company on a billboard, didn't think too much about it then when shopping bought product from them because you felt they'd be better.
You often don't even realize those things. The reason so many companies and brands are familiar to you is precisely because of ads
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I'm one of the poors rdrama laughs at, so whenever I buy a new product, I look at the back for the ingredients, and if the budget brand is the same shit, I get that. For anything new where there's a risk, I typically go for the lower-mid product so I know I'm not getting dogshit. After buying the cheapest pasta available I learned my lesson there.
I seriously don't think I've ever been subconsciously influenced by advertising, I buy the same shit week after week, and I'm pretty picky when it comes to new products.
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Google is actually freaking out because when companies pulled out of their microtargetting scheme they saw no effect on their bottom line. The whole all your info equals perfect ads thing is proving to be snake oil and they don't know what to do.
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I went into a Texas Roadhouse and they have ads above all the tables now
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i like their bread
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There's some ads I really don't get. Like there's massive ads for tmt bars here. Construction industry people probably have some criterion to decide which they use and regular people never need them. Cement too. I sometimes wonder if it's some sort of embezzlement scheme, make a firm that owns those billboards then siphon money that way.
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