https://twitter.com/grummz/status/1791136879460622388
Activision DEI Leaked! Plus:
— Grummz (@Grummz) May 16, 2024
- Your bonus and review depend on how hard you DEI.
- DEI Officers are installed on every dev team to ensure THE MESSAGE.
Of all the AAA Studios out there, my dev friends and contacts who have come forth tell me that @Ubisoft and @Activision are… pic.twitter.com/TDZqRn6v0o
So many slides to say nothing lol. Except they measure every employees sense of belonging with an "inclusion score"? That's some meaningless foid shit.
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Doesn't all this DEI shit disprove the notion that Capitalism is just a ruthless greed-obssessed enterprise run by worshippers of Mammon? If
only cared about making money, why do all these worthless "consultants" get paid to derail game development for no noticeable monetary gain for either the studio or publisher? 
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It certainly disproves when more mainstream commentators say "These companies are so greedy they ignore the g*mers, it's all about greed and money to them, capitalism is the reason why gaming sucks, remember to only argue about greed and nothing else when criticizing gaming companies" and then companies like Sony made decisions that made a huge portion of their audience unable to play Helldivers (which directly reduces future profit), with the main reason given being that they could ban people more easily.
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Go to most brokers and you'll see an ESG score on any publicly traded company. This score often determines what is batched into most mutual funds and pension funds. When you put money into your 401k and it goes to your BlackRock 2060 fund, black rock is deciding on what does and doesn't make it in that retirement fund through a variety of methods, one of which is ESG. Getting into one of these funds is vital for lots of publicly traded companies (and private with how popular private equity is now), it essentially guarantees you a steady flow of stock purchases every 2 weeks.
You can improve ESG with lots of bullshit activism and fluff DEI garbage, which is why you see Raytheon talking about how much they love butt s*x. It's worked too, here is the ESG of Raytheon, the company that manufactures missiles that kill brown kids, vs TSLA, the electric vehicle company. The difference is that TSLA doesn't promote DEI and has a controversial CEO, whereas RTX pretends they feel really bad about making WMDs.
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What's BlackRock's incentive though? Why are they investing in qualitatively worse stocks just because of ESG? Wouldn't that be artificially weighing down their returns?
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They are a trillion dollar company and have enough authority and pull that some people call them the 4th branch of government. They are making these decisions for some reason that we can't probably see directly. It's a loss in one area for bigger potential returns somewhere else.
The funny thing is all this hyper "woke" verbage didn't pick up stream until at the end of the occupy wall street protest. So that's one idea.
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0 shekels for guessing who runs the company.
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someone explain ESG scores to this motherlover im too lazy
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You have to look at it from a different angle.
These identity based employee groups and the embracing of DEI are the companies evolving themselves in a way to shield from lawsuits and bad press.
Yea their product declined in quality a little bit but the perception that they are “on the right side of history” is seen as a long term benefit to prevent some stupid lefty tard pr issue from coming up in the future or to be used in court against the next white woman girl boss who tries to sue them for #metoo shit.
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Wokeshit allows capitalism, that's the beauty of it and why corporations are so into it. It allows them to get back pats and cater to schizophrenic delusional r-slurs while being greedier and scummier than ever.
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Companies need money. Rich strags that care about DEI will give them money for putting in strag shit. Company complies puts in strag shit for free money. The game fails. Company needs money to recoup losses. Repeat over and over.
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it's just women are the future of consumers from a long term financial perspective under capitalism and it's obligations to shareholders. women make more money, have fewer kids and are less likely to be married than ever before. married men also make almost double what single men do because why bother doing more than necessary if you don't have a wife and kids to support? see animal crossing or how mobile gaming makes more than pc and console gaming combined for a video game example or how that marketing women blew up bud light in a long term attempt to slowly start shifting the brand to have more appeal to women since men's drinking is trending downward and beer along with it
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Because it pleases the powerful political figures that control the government and economy, effectively making them preferred agents of the uniparty and securing access to resources and protection
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