Hdude/lol 9mo ago#4733818
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That marketing firm is probably going to fold under. I wouldn't want my business related to the marketing team that thought it was a great idea to pair a twink dressed as a girl with blue collar beer.
GTgrand/imam
all kafir will burn
H 9mo ago#4733872
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giving a mayo foid control of their marketing was an absolute disaster. Is it still a diversity hire, you have to have been r-slurred to look at who buys your product and do what they did
I work in marketing for a fortune 5. Its all market-sizing and go-to-market shit, which requires a lot of math.
I will say every PowerPoint template I use has a fat black woman or a chick in a veil. I can't actually remember the last time I saw a man on my approved template list.
Cabin_Boy_Widenernel/son
"England expects that every man will prepare his bussy"
9mo ago#4734146
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a lot of gay bars and nightclubs are boycotting Budweiser, which is the real reason their sales are hurting.
There are articles out there about Bud Light piling up in distributors all over the South, but sure, a bunch of π¬ are the ones having an effect. Can't let chuds win anything, regardless of how dumb it makes you look.
In the main gay club in my city (I'm going there tonight with another femboy I met on Grindr ), like 15% of people drink beer. And of those 15%, I mostly see Modelo now. It used to be Bud Light. I am in the South and most beer-drinkers are older Bears so that might affect it, but it's still pretty funny.
>"We had this hangover, I mean Bud Light had been kind of a brand of fratty, kind of out of touch humor, and it was really important that we had another approach," she said.
She wasn't wrong, btw. Bud Light branding before this was basically Jersey Shore types, and the Buffalo Bills fans jumping through tables at tailgating parties.
That's their demo though, so idk. Maybe don't call them idiots.
AB has like 100 different brands as well. Like I don't know why they decided that changing the brand that is favored by suburban dads and sports fans to be inclusive is the way to go. Plus Natty Light is AB's frat bro beer and Busch Light is the beer for rurals.
I just found out last night that two of my fave restaurants here will not serve Bud Light or any of the other stuff they sell. I don't drink beer so had no idea. These are two pretty popular restaurants here.
Stupid, even if the overall company and shareholders don't lose a single cent the boycott still affects all the managers and advert ppl who need to show success from their specific part of the company.
dramasexualthat/bitch
Trans women can't be women so they settle for being huge pussies
9mo ago#4734162
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What I love is that the cons hate it for Mulvaney+the r-slurred marketing director insulting them, and the libs hate it for not going full throttle and calling their customer base MAGA trump nazis.
To the right it's "the gay beer," but to actual gays its "the sellout beer" so they have completely and totally fricked their shit up.
Joe_Manchindem/wv
Official United States Government Account βοΈ
9mo ago#4734366
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Yeah Bud Light's goose is pretty well cooked. They aren't going to win back the chuds anytime soon and they aren't unique enough to have those really loyal drinkers. Bud Light, Miller lite, Coors light, are all basically the same pisswater. Millennials are drinking seltzers and zoomers are drinking less. They should have just let their boomer/gen x audience have it and let the brand decline into irrelevance and reinvest the dividends into a new product. I could see it come back in 10 years as an ironic beer like PBR.
MikeyNohMoreIm/Him
https://www.youtube.com/channel/UC0m8jz3DTgvwB1fnGikMn4g
9mo ago#4733969
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It doesn't help that the product itself is objectively dog piss.
ALL beer tastes like dogshit, r-slur, not just Bud Light or any other grocery store brand of beer teenagers sneak into house parties. People drink beer mainly because of the it gives you. Without the appeal of slowing killing your sobriety, all alcohol loses appeal, because at that point it's just nasty-tasting poison that gives you headaches later.
Beer is not sweet. That's the main reason why I drink it, I'm not a fan of the sugar filled shit.
Then you are stuck with coffee/tea (good throughout the day, bad for evening), water (gets boring after a while) and alcohol. That said I drink non-alcoholic beer as well.
Bud Light should have been pivoting into making Sours and IPA if they wanted to switch their brand from a cheap blue collar beer to a cheap cute twink beer
Conspiracy theory - AnBev is accelerating the Bud Light hate themselves because they've actually came out ahead with the gains they've been making from Modelo and Michelob from rightoids who think they're sticking it to the man
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That marketing firm is probably going to fold under. I wouldn't want my business related to the marketing team that thought it was a great idea to pair a twink dressed as a girl with blue collar beer.
@Transgender_spez
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giving a mayo foid control of their marketing was an absolute disaster. Is it still a diversity hire, you have to have been r-slurred to look at who buys your product and do what they did
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You're going to be upset when you find out what the average Marketing department looks like
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I work in marketing for a fortune 5. Its all market-sizing and go-to-market shit, which requires a lot of math.
I will say every PowerPoint template I use has a fat black woman or a chick in a veil. I can't actually remember the last time I saw a man on my approved template list.
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>giving a mayo foid control of something
>expecting anything but r-sluration to ensue
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Literally every marketing agency is just mayo foids. Usually they aren't r-slurred though so you would never know.
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If the cultural backlash for this means less obnoxious s in advertising and entertainment I'm all for it
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So many advertisers think that every brand should exclusively go after young, hip, liberal people.
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Was it a firm in charge? I thought it was Bud Light's internal marketing team
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the marketing foid is going to need the career-equivalent of a witness protection program
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There are articles out there about Bud Light piling up in distributors all over the South, but sure, a bunch of π¬ are the ones having an effect. Can't let chuds win anything, regardless of how dumb it makes you look.
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Gays don't even drink beer in gay bars. Their doing lines of coke off peepees while huffing poppers
Gays are so rad, they're basically living the 80s wallstreet lifestyle
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In the main gay club in my city (I'm going there tonight with another femboy I met on Grindr ), like 15% of people drink beer. And of those 15%, I mostly see Modelo now. It used to be Bud Light. I am in the South and most beer-drinkers are older Bears so that might affect it, but it's still pretty funny.
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@grizzly
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Unsurprisingly, Redditors are completely re-writing the history of what happened.
All their claims are that people boycotted Bud Light because of Dylan Mulvaney.
Completely leaving out the fact that the Bud Light marketing VP insinuated Bud Light drinkers were r-slurred frat boy chuds.
She wasn't wrong, btw. Bud Light branding before this was basically Jersey Shore types, and the Buffalo Bills fans jumping through tables at tailgating parties.
That's their demo though, so idk. Maybe don't call them idiots.
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Meet your customer where they are is the cornerstone of good marketing/advertising
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There must have been some wires crossed there for them to have thought of '365 Days of Girlhood', then
Don't forget to turn off signatures in settings!
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AB has like 100 different brands as well. Like I don't know why they decided that changing the brand that is favored by suburban dads and sports fans to be inclusive is the way to go. Plus Natty Light is AB's frat bro beer and Busch Light is the beer for rurals.
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I think it's a power thing. Most race-swapping in media seems to be big, iconic characters fit for ruination.
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Yeah, michelob ultra is their strag beer. I don't think anyone would have batted an eye if Mulvaney became spokes-xir for that.
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This is the deal, they already have a βladies beerβ
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I've never enjoyed a downfall quite like this one. It's like seeing Facebook go down
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I just found out last night that two of my fave restaurants here will not serve Bud Light or any of the other stuff they sell. I don't drink beer so had no idea. These are two pretty popular restaurants here.
Krayon sexually assaulted his sister.
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Reminder that Redditors were sneeding and legit gaslighting that bud light sales weren't plummeting when this was a new story.
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There was a dramatard that was convinced it was bullshit and would not stop sneedposting.
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!r-slurs who is that dramatard?
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AB/inbev owns like 75% of all non-craft beers, the boycott is largely pointless
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Brands are worth more than their production capacity, anyone who thinks losing one of their largest brands doesn't hurt them that much is dreaming
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Stupid, even if the overall company and shareholders don't lose a single cent the boycott still affects all the managers and advert ppl who need to show success from their specific part of the company.
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Modelo, Miller, and Yuengling sales are through the roof. All of those customers are no longer buying AB-Inbev. Ur an r-slur.
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that's what ((they)) want you to think.
______________________________________________________________________________________________________________________________________________________________
Fiscally Left Socially Right
Nonfiction = Fiction Fiction = Nonfiction
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We had practically no pride this year, and BW has been scrambling to get back sales. It had an effect.
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What I love is that the cons hate it for Mulvaney+the r-slurred marketing director insulting them, and the libs hate it for not going full throttle and calling their customer base MAGA trump nazis.
To the right it's "the gay beer," but to actual gays its "the sellout beer" so they have completely and totally fricked their shit up.
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There's people in that thread arguing that Modelo and Corona are quality beverages.
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They're fine beers. Sorry they're not super hoppy triple micro brewed IPAs.
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Corona is expensive so it has to be good... ok?
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Modelo Negra is p good homie
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Wrong.
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Bud Light - more like Chud Fight! Lmbo!
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Fiscally Left Socially Right
Nonfiction = Fiction Fiction = Nonfiction
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Darn, who knew the beer drinking power of the LGTB community
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Cletus is a well known bussy enthusiast.
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The lesson no one will admit is that s ruin everything they touch. Just ask kids.
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Yeah Bud Light's goose is pretty well cooked. They aren't going to win back the chuds anytime soon and they aren't unique enough to have those really loyal drinkers. Bud Light, Miller lite, Coors light, are all basically the same pisswater. Millennials are drinking seltzers and zoomers are drinking less. They should have just let their boomer/gen x audience have it and let the brand decline into irrelevance and reinvest the dividends into a new product. I could see it come back in 10 years as an ironic beer like PBR.
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Son of a b-word
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Holy shit a redditor said the real reason bud is hurting is because a few gay bars don't like it lmao
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ALL beer tastes like dogshit, r-slur, not just Bud Light or any other grocery store brand of beer teenagers sneak into house parties. People drink beer mainly because of the it gives you. Without the appeal of slowing killing your sobriety, all alcohol loses appeal, because at that point it's just nasty-tasting poison that gives you headaches later.
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This is why if you drink anything but Hurricane or Steel Reserve you're just outing yourself as an r-slur.
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Beer is not sweet. That's the main reason why I drink it, I'm not a fan of the sugar filled shit.
Then you are stuck with coffee/tea (good throughout the day, bad for evening), water (gets boring after a while) and alcohol. That said I drink non-alcoholic beer as well.
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Black Label is the true manly mans beer. Wakanda forever.
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Bruh, beer is the ambrosia of the dogs
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I hear bud light causes blood clots
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Bud Light is a top tier lager and I'm going to continue drinking it.
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Bud Light should have been pivoting into making Sours and IPA if they wanted to switch their brand from a cheap blue collar beer to a cheap cute twink beer
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Quite a marketing campaign they have done. I wish they could do the same to other beer brands.
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Snapshots:
archive.org
ghostarchive.org
archive.ph (click to archive)
https://old.reddit.com/r/KitchenConfidential/comments/15ewdmv/they_out_here_protesting_bud_light_but_they_gonna/?sort=controversial:
archive.org
ghostarchive.org
archive.ph (click to archive)
https://old.reddit.com/r/TrueUnpopularOpinion/comments/15e2390/boycotting_bud_light_is_basically_cancel_culture/?sort=controversial:
archive.org
ghostarchive.org
archive.ph (click to archive)
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Duvel is the king of beers
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Conspiracy theory - AnBev is accelerating the Bud Light hate themselves because they've actually came out ahead with the gains they've been making from Modelo and Michelob from rightoids who think they're sticking it to the man
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AnBev doesn't own Modelo and I doubt chuds are switching to michelob ultra, which has always been perceived as a straggy beer
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