Not the people doing the scalping, that makes perfect sense. You have a high demand good that isn't priced appropriately, so intrepid entrepreneurs with low ping and good webpage-refresh skills step in to fulfill a market need.
No, what I don't understand is why businesses allow this shit to exist in the first place. I get if it's something like a concert. You want to be able to brag that your show is "sold out" even though only half the seats are full. But for electronics (and especially graphics cards), these companies are just leaving money on the table. If these consoomers are willing to pay 3x MSRP to someone they despise just to play their gaymes in slightly higher definition, imagine what they would pay to the actual company making the card?
TL;DR: Nvidia needs to have a dynamic pricing model that changes based on their stock
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What I don't understand even more is why people buy those shit. Unless we actually have that many people who absolutely need a new computer.
If you got yourself a decent computer in the past 5 years, you have no real urgency to get a new computer, other than to play the latest AAA trash out there. Same thing with consoles. Spending a grand on underpowered console is just sad.
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Even for AAA trash you dont need the newest Nvidia gtxSpecial 5000ti, its just consoomer culture
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People are genuinely very dumb and overestimate what is needed for high end performance for most things they'll be doing.
The myth of "future proofing" is also probably a strong driver. I've had more than a few people claim they need a 3080 or 3090 to "future proof" themselves.
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It is unironically the poors. Poors traditionally have terrible impulse control
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