Lululemon's billionaire founder slams the company's diversity and inclusion efforts: ‘You've got to be clear that you don't want certain customers coming in'

Wilson previously declared that when founding Lululemon back in 1998, he specifically came up with a brand name that has three L's because the sound does not exist in Japanese phonetics. "It's funny to watch them try and say it,” he told Canada's National Post Business Magazine.

He has also spoken in favor of children working in factories to earn money and avoid poverty, blamed birth control for rising divorce rates, and described plus-sized clothing as "a money loser" for businesses

It's not the first time Wilson has expressed his disdain for his brainchild's “whole diversity and inclusion thing”, having repeatedly faced backlash for anti-Asian, sexist, and fat-phobic comments.

!coomers

Word on the street is the guy named his company Lululemon so Asians couldn't pronounce it

He is a sneaky based-Calgarian along with Todd McFarlane and Tommy Chong.

He's completely correct. Brands live or die based on their identity, among other things of course.

Some brands market themselves as something-for-everyone; Walmart, Kia, Coca-Cola, etc. Others aim for exclusivity; Tesla, Omega, AussieBum, and yes, Lululemon.

Changing from one identity to another is frought with risk, especially for companies with a relatively large market share grown from that existing identity.

Does DEI in this instance cover age? Why doesn't he support 10 year olds hounding their moms for size 0 tights? As a member of the billionaire class, isn't that within his interest?

fat people are appropriating pawg culture

"b-word I named my company so Japs couldn't pronounce the name"

RU RU REMONU

The Eric Cartman marketing strategy

I am a thirty three year old American who has lived on the West Coast most of his life. I find tattoos very attractive on women.

To get all weird and philosophical about it, I feel like we're all minds driving around these meat bodies. When I look at a stranger, I can see meat things like their height, their eye color, whether their teeth are straight, all kinds of stuff, but we don't choose that stuff, and it doesn't say anything about who we've chosen to be, just who we've had to be.

Tattoos we choose for ourselves. Looking at someone's tattoo isn't like looking at their eye color - it tells you something true about a person and their thoughts. Of course, sometimes it's a pretty trivial thought, like a tattoo of a favorite beer or sports team. But even trivial tattoos represent the mind taking some secret thought and pulling it into the world and giving it a physical shape. It's almost magic.

I find that attractive. I find myself drawn to women with tattoos, they seem more real and vivid.

Snapshots:

• ghostarchive.org

• archive.org

• archive.ph (click to archive)