5 years ago today, the emoji movie was released. I actually followed John's channel and saw that video the day it came out, which was fun. It went on for a long time, like 3 months before the actual movie was released. He actually grifted quite a bit of money too by selling merch for a movie that no one cared about.
There was also the IHE video which had high production value for a YouTube video. He recorded himself IRL up until the movie started, and cared enough to see the movie in the theater. Also, he actually predicted that there was going to be an emoji movie!
Cool.
Look at the trailer's amazing like/dislike ratio!
https://web.archive.org/web/20170831215721/
https://old.reddit.com/r/Drama/comments/6q2kaj/drumpf_destroyed_by_emoji_movie_review: Drama - Drumpf Destroyed by Emoji Movie Review
https://old.reddit.com/r/Drama/comments/6ph0kz/emoji_movie_outed_as_liberal_indoctrination_on: Drama - Emoji movie outed as liberal indoctrination on our youth! 
!
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It was a bad movie, but in a kid's flick sellout cashgrab way. I saw it on tv at a family gettogether so I wasn't paying proper kino attention, but it didn't seem as bad as it was made put to be. Just meh. Dumb references might have got a grin or two out.
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Fr it was much better than wreck it ralph 2 which was kinda doing the same thing
I think my favorite part was when the smiley emoji sent out some antivirus after the crew and jailbreak said something like "We need to get to DropBox!! DropBox is secure!!" It was a great time
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