The time has come...
— Tim Pool (@Timcast) January 1, 2025
We are now seeking qualified candidates to help us spread Cast Brew Coffee nationwide! Cast Brew Coffee isn’t just the best coffee product in America; it is now a franchise system focused on developing a new public square and giving entrepreneurs a chance… pic.twitter.com/2elKrQj8X6
Now normally when you think of franchising, you're adopting an already successful business format, right? What does Tiny Tim have to show on this front? 1 store, in Martinsville VA that has from what I understand never opened...
Here's the estimated initial financial breakdown to get your business started. There's also a contact form if Marsey McSneed is interested in exploring franchising.
A few things about this- For similar costs or even less, you could be franchising with an actually successful, established brand like Starbucks/Dunkin. Included in this breakdown is $10-20k to fly out to Tim and be trained (by people that don't actually have a running store. 40k is also for just for the brand deal (again, it's a worthless brand with no name recognition, maybe try to get it going first Timmy) There's also things you're going to be acquiring independently that you'd think would be part of the franchise deal such as computer systems for inventory/transactions, and inventory from 3rd party suppliers, and marketing material. What's the point of franchising if you get no brand recognition, no marketing help, your inventory isn't from a simplified, centralized supply chain, ect? I really don't know, it sounds like you're doing all the work of setting up a real small business + Tim gets a cut + you're locked into his coffee brand in perpetuity.
Kiwi Farmers & Twittercels alike seem unimpressed by this "opportunity" that Tim had teased his audience with as a "big announcement".
These are some of the top replies on Tim's twitter anouncement
Kiwi Friends also are skeptical
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Lmao Minds was such a failure. Substack and Rumble completely stole Minds' thunder didn't they.
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