On the eleventh of August, 2017 Old Spice unveiled a new and improved version of their Wolfthorn mascot. This new mascot being their old one, but anthropomorphized and dressed in new radical clothing. Along side a new commercial, Old Spice created posts on twitter and Instagram featuring the redesign.
https://nitter.net/oldspice/status/896119551678570496?lang=en
https://www.instagram.com/p/BXq-M0tgaAM/?hl=en
Furries, the rabid dogs we are, quickly took notice of this new addition to Old Spice's repertoire and shared our own thoughts on the situation.
Some Furchad comments:
https://nitter.net/Casualfennec/status/896127977376759808#m
https://nitter.net/KofunGShep/status/896422748985151488#m
https://nitter.net/Authentic_EI/status/896204760356970496#m
Some guy who wants a sponsorship from a deodorant company even though he and his audience are g*mers:
https://nitter.net/koolaidonsteam/status/896120104496250880#m
Replies like these were bound to get noticed by the company, and soon after Rad Talkin' Wolfthorn was unveiled, he was quickly swept under the rug. His commercial was deleted from Youtube and the character itself never mentioned again.
Professor of Anthropology shares his opinion on the incident:youtube.com/watch?v=YQ08Y--J0nc
Reupload of the commercial:
It's worth mentioning that this all came about around the time of the Tony the Tiger incident on twitter, so it's possible all of this was a ploy by the Old Spice Company to garner attention (and money) from furries and bait them into freely advertising their products. In which case, it worked perfectly as planned. Artists wanting to cash in on the sudden popularity of the character got to work almost immediately, giving us many a piece of fine art.
But, if it was all a ruse for attention, why would they allow it quickly fizzle out? Shouldn't they have sperged about it on twitter and caught media attention like Kellogg's did with Tony? 
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Dear fricking lord that mascot, someone knew what they were doing.
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ikr
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I will be honest here. That wolf made me horny.
It also made me try switching to their animal themes scents. I ended up sticking with Bearglove.
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Itโs not because of this ad campaign, but I definitely went through an elaborate decision process when picking deodorant of trying to decide which one had the best smell and the picking the one with the cool wolf picture on it.
So, yeah, guess Old Spice branding worked on me.
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That is so sad.
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Furries b-word about capitalism but it marketing stuff like this works so well on them.
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furries are overly desperate to have their bizarre sexual deviancy accepted by mainstream society
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lol, it's not that deep
deodorant brand is a very minor decision and the one with a good picture > the one without a good picture
simple as
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ikr
Transform your Marseys!
www.pastebin.com/Jj9URfVi
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If anyone needs deodorants it's the furries.
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It's a sound marketing plan. Reminds me of when some Japanese deodorant brand started putting anime girls on their products to help encourage good hygiene at weeb conventions.
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Either the creator of Wolfthorn just wanted porn of his OC, or they were unaware that furries dont use deodorant
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As someone who's been to lots of nerd related events, I have to say furries are pretty good about their smell. Gay men tend to take care of themselves.
Anime cons are way more smelly imho.
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i gathered what i could and used it, this knowledge needs to be spread
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Buy some pin awards yourself poorstrag
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lol this shit's always funny. remember tony the tiger
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He blocked me
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stay strong king
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Snapshots:
https://nitter.net/oldspice/status/896119551678570496?lang=en:
https://www.instagram.com/p/BXq-M0tgaAM/?hl=en:
https://nitter.net/Casualfennec/status/896127977376759808#m:
https://nitter.net/KofunGShep/status/896422748985151488#m:
https://nitter.net/Authentic_EI/status/896204760356970496#m:
https://nitter.net/koolaidonsteam/status/896120104496250880#m:
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The very existence of furries is sexual harassment.
But quality post, on the real
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